About — FRIO FRAGRANCES

WELCOME TO THE

FRIO CANYON

ABOUT US

Welcome to Frio Fragrances, where we capture the spirit of the Texas Hill Country through carefully crafted perfumes. Our roots run deep in the fragrance industry, with three generations of expertise in essential oil distillation—most notably Texas Cedarwood oil, sustainably harvested from the region’s vast 18 million acres of cedar forests and produced by Texarome.

Founded in 2020 under the creative direction of Project Fragrance, our collection draws inspiration from the Frio Canyon in the heart of Texas. While Frio Fragrances celebrates the beauty of Texas’ landscapes, Project Fragrance focuses on offering custom fragrance services that allow clients to create their own unique scents.

At Frio Fragrances, we believe that every scent tells a story. Our perfumes, crafted with natural and safe synthetic ingredients, are designed to evoke cherished memories and emotions—whether you're a Texan at heart or simply enchanted by the beauty of the Hill Country. We work closely with renowned perfumers, maintaining a commitment to quality control and sustainability to ensure each fragrance is perfectly balanced, long-lasting, and suitable for any occasion.

From our hands to yours, Frio Fragrances offers a piece of Texas heritage in every bottle, capturing the essence of this remarkable place for you to carry wherever life takes you.

OUR INSPIRATION

Frio Fragrances was born from a deep appreciation for the natural beauty and vibrant culture of the Frio Canyon and the greater Texas Hill Country. Inspired by the scenic Frio River, the rolling hills, the stunning sunsets, and the warm, welcoming community, each fragrance in our collection captures the essence of our beloved region. We aim to highlight the nature around us, creating scent memories that our customers can carry with them wherever they go. Our perfumes are a tribute to the land and people of the Frio Canyon, designed to evoke the spirit of this special place and invite newcomers to experience its charm and beauty.

ACCESSIBILITY & INCLUSIVITY

Our vision is to make the world of perfumes accessible and enjoyable for everyone. We aim to break down the barriers of traditional perfumery, offering high-quality, long-lasting fragrances at an accessible price point. We hope to inspire a love for perfumery as an art form, making it a fun and welcoming experience for all our customers. We want our fragrances to promote pride in our local heritage and create a special connection with our brand, reminding our customers of their cherished memories in the beautiful Frio Canyon, the Texas Hill Country, and beyond.

EXPLORE THE FRIO COLLECTION

At Frio Fragrances, we believe in the power of scent to spark memories and create connections. Our packaging is bold, bright, and colorful, designed to reflect the vibrant energy of the Frio Canyon. Explore our collection and discover the scents that will transport you to the heart of the Frio Canyon, creating lasting memories with every spritz.

@FRIO.FRAGRANCES